The Italian cultural booth featured a hands-on and interactive experience, divided into multiple sections covering language, cuisine, landmarks, historical figures, and modern industries. Games, quizzes, and simple activities were incorporated as core tools to convey information, based on the principle that learning becomes more effective and memorable when it is engaging and non-traditional.

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It also emphasized connections between Italian culture and visitors’ everyday lives, highlighting similarities with Arab traditions, such as the extensive use of olive oil and the social role of food. In addition, it provided practical insights into the Italian language, famous cities and landmarks, Renaissance figures, sports icons, and notable industries, supported by visual materials and artworks, offering a clear and accessible overview of Italian culture.